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Planet and Bayer Accelerate Digital Innovation in Agriculture with Major Enterprise License Expansion

Feb 25, 2025 · Source: businesswire
Planet and Bayer Accelerate Digital Innovation in Agriculture with Major Enterprise License Expansion

SAN FRANCISCO--()--Planet Labs PBC (NYSE: PL), a leading provider of daily data and insights about change on Earth, today announced an expanded relationship with Bayer through a multi-year enterprise license agreement. This agreement increases Bayer’s access to Planet’s satellite imagery and analytics, expanding into commercial operations and enabling enhanced decision-making across its global agricultural operations.

By leveraging a suite of Planet products, including PlanetScope, Tasking, Fusion, Basemaps, and Planetary Variables, Bayer can make faster, data-driven agronomic decisions with high-frequency, high-resolution imagery, improving efficiency across its operations. By consistently monitoring fields, Bayer enhances trial oversight, optimizes logistics, and ensures timely interventions for better crop performance. Additionally, scalable remote sensing enables standardized phenotypic assessments and strategic long-term planning, driving innovation in product development and field management. The enterprise agreement ensures seamless access to Planet’s data, allowing Bayer teams to integrate satellite insights into their workflows with greater flexibility and efficiency.

“At Bayer, we are committed to harnessing cutting-edge technology to advance regenerative agriculture and enhance productivity,” said Christina Lawrence, Head of Seed Production Innovation at Bayer’s Crop Science Division. “Through this relationship with Planet, we are equipping our teams with powerful geospatial data to drive informed decisions, optimize operations, and deliver greater value to farmers around the world.”

This collaboration builds upon the companies’ long-standing relationship and supports Bayer’s continued efforts to develop innovative, data-driven solutions for climate-smart agriculture and supply chain resilience. Through co-development initiatives and enhanced data integration, Bayer and Planet are working together to unlock new insights that improve agricultural efficiency and environmental stewardship.

“We are thrilled to expand our relationship with Bayer through this enterprise agreement,” said Charlie Candy, Chief Revenue Officer at Planet. “By providing Bayer with seamless access to our satellite imagery and analytics, we are empowering them to make more informed, data-driven decisions that not only drive productivity but also help reduce waste and create efficiencies within the agricultural ecosystem, ultimately contributing to more productive agricultural outcomes.”

The enterprise license agreement signifies a commitment to long-term collaboration, ensuring that Bayer has the geospatial intelligence needed to support its strategic priorities and advance digital innovation in agriculture. Learn more about Planet’s and Bayer’s previous work together to shape the future of farming, and explore Bayer’s Human Activity docuseries to hear how Planet satellite data is helping transform the regenerative agriculture industry.

About Planet

Planet is a leading provider of global, daily satellite imagery and geospatial solutions. Planet is driven by a mission to image the world every day, and make change visible, accessible and actionable. Founded in 2010 by three NASA scientists, Planet designs, builds, and operates the largest Earth observation fleet of imaging satellites. Planet provides mission-critical data, advanced insights, and software solutions to over 1,000 customers, comprising the world’s leading agriculture, forestry, intelligence, education and finance companies and government agencies, enabling users to simply and effectively derive unique value from satellite imagery. Planet is a public benefit corporation listed on the New York Stock Exchange as PL. To learn more visit www.planet.com and follow us on X (formerly Twitter) or tune in to HBO's ‘Wild Wild Space’.

Forward-looking Statements

Certain statements contained in this press release are “forward-looking statements” about Planet within the meaning of the securities laws, including statements about Planet’s strategic partnerships, Planet’s future growth in new and existing markets, and Planet’s ability to scale to meet customer and partner demand. Such statements, which are not of historical fact, involve estimates, assumptions, judgments and uncertainties. There are a number of factors that could cause actual results or outcomes to differ materially from those addressed in the forward-looking statements. Such factors are detailed in Planet’s filings with the Securities and Exchange Commission. Planet does not undertake an obligation to update its forward-looking statements to reflect future events, except as required by applicable law.

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